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David Sandberg serves as the chairman of the board. He is a managing member, founder, and portfolio manager of Red Oak Partners, LLC, a New York-based hedge fund, since its March 2003 inception. Previously, Mr. Sandberg co-managed JH Whitney & Co's Green River Fund from 1998-2002. He presently serves on the boards of SMTC Corp. and EDCI Holdings, Inc.

Pat Goepel, CEO of Asure, has more than 20 years of experience in the human resource outsourcing industry. Before joining Asure Software, he was president and CEO of Fidelity Investment's HR Services Division; president and CEO of Advantec; and executive vice president at Ceridian, where he was responsible for sales, marketing, operations and business development in the United States. Pat is a frequent industry speaker and serves on the boards of Allover Media, SafeGuard World International. He also serves as the CEO of APPD Investments.

Bob Graham has been a partner at Ridge Partners LLC, a consulting and investment firm, since 2002. He is also the senior technology advisor to Cascadia Capital, a mid-market M&A firm. In addition, Mr. Graham is the manager of Global Accelerator LLC, a fund that originally invested in iEmployee and still holds shares in ASUR. Mr. Graham previously held key executive roles, including group manager at Digital Equipment Corporation and executive vice president and division president at Sun Microsystems. He was co-founder and COO at Manufacturer's Services Limited, the chairman and CEO of Ridge Technologies, and president at Adaptec. Mr. Graham was also instrumental in the founding of a number of technology companies, including Crag Systems and iEmployee — where he served on the board of directors prior to Asure's acquisition of iEmployee. He also serves on the boards of Global Accelerator Management and 54th Street Systems.

Adrian Pertierra is a senior analyst at Red Oak Partners, LLC, a New York-based hedge fund. Prior to joining Red Oak in 2007, Mr. Pertierra served as vice president of global markets at Deutsche Bank Alternative Trading in 2007 and worked at Tradition Asiel Securities, Inc. from 2006-2007. Mr. Pertierra also served as the vice president of institutional equity sales and trading at BGC Partners, LP, from 2002-2006.

Jeffrey Vogel has 20 years experience in operating, financing, and advising companies — primarily in the high-tech software sector — and has been a partner with Liberty Capital Partners since 2008. Mr. Vogel also continues to serve as managing director of Velocity Equity Partners, a $50 million early stage technology fund that he co-founded in 2001. Previously, Mr. Vogel was chief technology officer and vice president of research and development for eBusiness Technologies, a leader in XML content management systems, where he led a team of 100 software professionals. In 1989, Mr. Vogel co-founded Electronic Book Technologies (EBT), a pioneer in SGML and XML information systems. Mr. Vogel led R&D at EBT until 1996 when he helped sell the company to Inso, a publicly traded company. From 1996 to 1998, Mr. Vogel was vice president of Engineering for Inso's Electronic Publishing Solutions business unit and was also very active in the company's corporate development activities, where he helped acquire and integrate several company acquisitions. Mr. Vogel also serves on the boards of Rent Marketer, BEZ, and Dynadec.